SNA1643 - Content Analyst

قطاع: Digital (Non-Editorial)
دائرة: Data & Insights
قسم: Not Applicable
نوع الاتصال: Permanent
المكان: Abu Dhabi
آخر موعد لتسلّم الطلبات: 02-Nov-2019
Job Description:


Reporting to Head of Data and Insights the Content Analyst role will be a key contributor to the digital editorial transformation for Sky News Arabia 24-hour News Channel working daily with the editorial (online and social) teams to empower, inform and grow the digital business, as well as working with digital product and commercial teams as needed.

Key Responsibilities:

  • Design, track and launch digital research projects aimed towards future digital growth of each social media platform including our own assets.
  • Monitor, analyze and track the performance of all social media platforms including our owned assets.
  • Analyze, investigate and determine which content is producing the best results and the key reasons why.
  • Compare, benchmark and determine which of our competitors’ content is performing well and what are the reasons behind it.
  • Suggest, inform and brief the business on content performance in order to drive future growth and influence future production of digital content.
  • Manage all digital media monthly/weekly/daily reporting.
  • Design, run and deploy a weekly newsletter that informs the business about the current digital media performance.
  • Work closely with Sky News Arabia digital teams, software development and digital partners to deliver on annual KPIs across all owned assets.
  • Able to educate, teach and inform teams about the importance, value and power of data.
Key Skills, Experience and Education:
  • Minimum 5-7 years Digital media experience. MENA experience is preferred.
  • Demonstrated experience in analytics, research and understanding in data.
  • Strong project management and organizational skills.
  • Familiarity with social media monitoring tools.
  • Fluent Arabic and English Speaker, educated to degree level.
  • Possess strong communication skills and an ability to articulate strategy right through to delivery of initiatives.
  • A team player with a deep understanding of editorial and commercial imperatives.
  • Ability to manage key relationships internally & externally.
  • Ability to work under pressure, managing multiple priorities under tight deadlines.
  • Be performance and results orientated and have an ability to influence multiple stakeholders across all levels. 
  • Be a strategic thinker with a desire to create and implement new initiatives. 
ملاحظة: مطلوب منك إرفاق ما يلي: 1. السيرة الذاتية
2. Passport-size photograph


Due to the fast paced nature of our business, vacancy closing dates are subject to change.

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